{"product_id":"wella-eimi-rugged-texture-75ml","title":"Wella EIMI Rugged Texture 75ml","description":"\u003cp\u003eUnleash your style potential with Wella EIMI Rugged Texture 75ml, the ultimate hair paste for those seeking strong definition and a rugged texture with a matte finish. This medium-firm hold paste is perfect for creating casual yet defined looks that last all day, allowing you to keep your hair flexible while locking in your style. Crafted for those who crave a bold, adventurous look, Wella EIMI Rugged Texture is your go-to for achieving that effortlessly cool vibe. Whether you're heading to the office or out for a night on the town, this versatile paste adapts to any occasion, making it a must-have in your grooming arsenal. Infused with hero ingredients that enhance texture and hold, this product is designed for all hair types, ensuring everyone can achieve their desired look. The Wella brand is renowned for its innovative hair care solutions, and the EIMI line is no exception, offering professional-grade products that empower you to express your individuality. To use, simply work a small amount of the paste through dry hair with your palms, manipulating your strands to create the rugged, matte finish you desire. Embrace the freedom to style your hair with confidence, knowing that Wella EIMI Rugged Texture has you covered.\u003c\/p\u003e","brand":"Wella EIMI","offers":[{"title":"Default Title","offer_id":53944531452241,"sku":"EMI019","price":10.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/2539\/7585\/files\/emi019.png?v=1780480197","url":"https:\/\/shavelounge.co.uk\/products\/wella-eimi-rugged-texture-75ml","provider":"Shave Lounge","version":"1.0","type":"link"}